About

Meaningful, Thoughtful, Powerful branding. Throughout more than a decade dedicated to help startups and consolidated businesses to conceptualize, develope, sophisticate or rethink the power within their brands. Concept, Naming, Visual Identity, Print, Packaging, Digital.

I have directed and collaborated with team of designers, studios, also independently and freelancing as creative and art director in projects for agencies like Ogilvy and TBWA Venezuela. I’ve also worked directly in branding issues for institutions and nonprofits.

Different kinds of solutions for projects done in Argentina, Panamá, Mexico, Spain, Guatemala, United States Colombia, Chile, Canada, Italy and Venezuela.

My academic background includes Graphic Design (Instituto Prodiseño), Architecture (UCV-Caracas, Politecnico di Torino) and Retail Design (ELISAVA-Barcelona).