Parapara is a brand of innovative house products for indoors and outdoors. From versatile bean bags to bed sheets with sleeves, each of its products has its own identity and features. Among other branding challenges, every year a new collection of comfortable -one of Parapara signature products- was released, and I was commisioned to illustrate some of the concepts for kids and adults.
Project Location: Miami, USA + Caracas, Venezuela.
Project Requirements: Verbal Identity, Visual Identity, Product, Print.